Five Ways to Provide Better Customer Experiences at Your Restaurant with Tech

Today, if you’d like more customers to step into your restaurant, you need to give them a dining experience that’s smooth, efficient, and memorable.  

With pandemic-era courtesy over, customers expect restaurants to be on top of their game, be it with ordering, service, delivery and everything in between.  

It’s up to restaurants to leverage the vast tech tools at their disposal to streamline their processes and offer better experiences for their customers. 

Here are five ways to do it

1 - Updating your Back Office Technology 

Your back office reflects your front office. If the kitchen runs smoothly, then it’s that much easier for your GM and servers to ensure a smooth dining experience on the floor too.  

That’s why investing in the right Back Office Technology is crucial.  

Back Office technology refers to the software and hardware systems that support the day-to-day operations of a restaurant, food cost management, payroll, AP automation, and accounting. 

They can help streamline a lot of the mundane, time consuming routine tasks and free up your time for other things. For example, inventory management systems can track your food/beverage inventory levels and automatically indicate when and what you need to restock. They can also provide important data on the items/dishes that are popular with customers.  

Certain ticket-based softwares might also make it easier for your kitchen staff to keep track of orders by displaying them on a screen.  

2 - Revising Payment Systems 

A 2023 poll by Mastercard revealed that 51% of Americans are leveraging contactless payments due to their convenience and safety.  

This means you should be investing in the latest POS (Point of Sale) systems and ensuring they are up-to-date and secure through constant maintenance. 

3 - Introducing seamless menus 

Self-service kiosks and online menus have become increasingly popular. According to research by the National Restaurant Association, diners are increasingly preferring restaurants that offer self-service kiosks and mobile ordering options.  

Seamless barcode scanning can further enhance the customer experience by providing quick and contactless access to menus and ordering processes. 

4 - Automating maintenance tasks 

A Computerized Maintenance Management System (CMMS) streamlines and centralizes maintenance tasks. It schedules routine maintenance, ensures important appliances are in working condition, and alerts owners and managers for preventative management.

A clean and well maintained restaurant is a basic requirement for customers and CMMS systems can help make something that is time-consuming a lot easier.  

5 - Leveraging Ambience Tech

Utilizing smart lighting and sound systems allows for a customizable dining atmosphere that enhances the overall customer experience. 

Leveraging technology in these five areas can significantly improve the dining experience at your restaurant, increasing overall customer satisfaction and retention.  

However, choosing the right one to invest in, implementation, and maintenance is a full-time job. At Zutek, we leverage 25 years of experience and can help you develop a comprehensive tech strategy from pre-deployment to installation and more.  

Book a no-strings attached consultation here and see how we can help you.